ZETA SSP

Unlock the full potential of Zeta's programmatic buying, at scale

Introducing the Zeta SSP—connecting publishers to Zeta’s vast network of brands and advertisers through direct supply partnerships.

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POWERFUL FEATURES

Maximize your monetization

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Full access to Zeta Publisher Suite

Accelerate your earning potential with integrations across Zeta's Publisher Suite: Disqus, CDP, Audience Creation & Segmentation.

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Full set of quality controls

Access standard IAB category blocking, domain-level advertiser blocking, and ad-format-and-sizing optimizations.

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Identity-resolution agnostic

Harness the power of industry-leading identity solutions, like LiveRamp-Sidecar, Lexicon, and UID2.0.

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Real-time, actionable insights

Inform your strategy with robust performance metrics, demand buying insights, and targeted filtering criteria.

Unleash the power of your inventory

The Zeta SSP leverages our in-house DSP, years of partnerships with premier digital marketers, and strategic, third-party DSPs to help maximize demand for your supply and drive meaningful revenue growth. 

Learn more about the Zeta DSP and our decade-long history of programmatic buying.

FULLY OPTIMIZABLE

Future-proof your programmatic strategy

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Priority support

Direct account management and access to diverse network of dedicated support channels.

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Scale with intent

Unlock the Zeta SSP on an unlimited number of owned & operated sites and adapt your inventory at scale, efficiently.

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Retain control

Leverage our Disqus network to own your user data and future-proof your site's authentication strategy as we prepare for the inevitable cookie-less environment.

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Intuitive design

Quick and easy implementation. Direct integrations with Prebid, oRTB, and VAST.

Learn how to monetize your inventory
effectively with Zeta's Publisher Suite